Interactive
DirecTV Smack Talk Generator
An NFL-centric micro site to build and share funny smack talk GIFs with your friends via Facebook or Twitter.
With the Smack Talk Generator people can create personalized, animated GIFs of NFL stars talking smack to gloat after a big win or remind their buddies of how their fantasy game could use a little help.
Interactive
Snapchat filter
Explorations of what an NFL Sunday Ticket Snapchat filter could look like for an Oakland Raiders fan.
Snapchat users would choose their favorite team in Settings / Filters & Lenses / NFL Sunday Ticket. That team’s filter would be displayed in the available filter options. User would choose the team’s filter.
Advertising
DirecTV Banners
Banner ads promoting DirecTV’s NFL Sunday Ticket subscription product.
